Chiola

  Strategy. Positioning. Identity. Naming. Copywriting. Assets. Packaging. SRPs. Exhibition. Design for print/online  

"We want to take our healthy snacks into the mass market - a snack brand which is healthy but not alienating to big snackers."

 

If you’re going to be a nibbler, become a kernibbler...

Do you hide your snacks and forget where you put them - to find them three months later like treasure at the back of the cupboard? Be honest - you were happy, yeah? Ever had a stash ‘revealed’, then sneakily change its location the following day? - The fear, but the relief!

Are you a professional with ‘the packet’? - not like those cinema rustlers - but a savvy, silent snacker, just so you don't have to share.

Quit your guilty games - Get your nimble nibbly fingers into a pack of our indulgent roasted corn kernels.

The healthier option for happy snackers.