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  Strategy. Positioning. Identity. Messaging. Assets. Packaging. SRPs. Exhibition. Design for print/online  

Starting from a snack shack at spiritual festivals, Inspiral had grown over time but was caught in a niche. Organic and raw was now a growth market and the brand had to inspire a wider audience to take advantage. We adjusted the positioning to engage with the aspirational lifestyle journey of healthy snackers, making Inspiral, well, more inspiring!.. To more people! With more fun and energy to boot.

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