Lauren Reis MSc BA ACIM
Beauty kitchen, Livia’s Kitchen, Inspiral, Kent & Fraser, Honeyrose Bakery, Green Origins and Rebel Kitchen are some of the well-known organic and natural brands I’ve worked with in retail over the last 20 years – what I’ve produced can be seen in Holland & Barrett, Boots, Sainsbury’s, TKMAXX and Waitrose.
I really love what I do – breathing colour and life into brands. Taking a strong set of objectives, a vague idea and turning them into a full-on brand, category or hero product. I enjoy working through strategy, concepts, assets, guidelines and style sheets. Then I get stuck in with producing design and artwork across packaging, instore, advertising, print and online. I can also work to brand guidelines if you already have them in place.
With a background in marketing, I’ve managed Europe-wide marketing activities, generated targeted sales, undertaken marketing audits, delivered brand training and systems as part of global brand alignment. Companies I have been employed by include Interface Inc. (a leader on sustainability), Regatta Ltd and Hi-life Diners Club, Kleeneze and Poundland.
Brand & Design Work
DaDailyBranding, corporate & category (+ interest in neuro-marketing)
Product images (retouching & 3D mock ups)
Instore POS, SRPs, FSDUs
Design for print
Web design - look and feel (alongside developer)
Online (e-broadcasts, animated/static banners)
Creative copywriting (brand/product names, consumer copy, etc.)
Daily artwork support
Illustrations can be produced for ingredients, infographics, characters,
hand-drawn or digital